Saturday, January 22, 2011

Factsheet: The U.S. Media Universe

Factsheet: The U.S. Media Universe


January 5, 2011
From smartphones to 3D televisions, The Nielsen Company provides a view of the device usage and audiences in the U.S.
Fast Facts:
  • Average Number of TVs per U.S. Household: 2.5
  • Percentage of Americans with 4 or more TVs: 31%
  • Number of Mobile Phone Users (13+): 228M
  • Percentage of U.S. Mobile Subscribers with Smartphones: 31%
  • Number of mobile phone web users: 83.2M

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